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July 2019

Puredistance Illustrator: Robin Keupink

In this Photo Story we share something about one of our creative team members: Robin Keupink.

Robin illustrating the 17.5 ml Puredistance WHITE Flacon

“My name is Robin. I am part of the production team at Puredistance. Aside that I also make illustrations, which include certain holiday illustrations that are posted on our social media, and illustrations that are used for specific printed works like postcards or notebooks.

Robin illustrating at the Puredistance Headquarters

“I made the Puredistance Warszawa lady. I am particularly proud of that one, because it reached so many people around the world as it was used as the main visual for Warszawa. I am very grateful that, at Puredistance, there is space for my passion for drawing, and that I can contribute to the creativeness of Puredistance.”

Puredistance WARSZAWA Illustration by Robin Keupink

“I always liked drawing, ever since I was young. I enjoyed putting something on paper that was in my mind, and drawing gave me a certain serenity. When I was an early teenager, I let drawing go for a while because I wanted to focus on music, but with some encouragement of my family I picked up the drawing pencils again. From this point on I started to draw more seriously, and began focussing on one particular style.”

‘How to pull the Puredistance Metal Tag’ illustration by Robin Keupink

Puredistance WHITE launch Giftbox illustration by Robin Keupink

“My main expertise is portraits, both color and black and grey. I have been trying to get better at them since I was 18, and I am still focussing mostly on portraits in my spare time. Illustrating for Puredistance, thus, does not only allow me to use my passion in my work, but it also challenges me to try new styles and develop new skills within my creative realm. Sometimes it is difficult to let go of my perfectionist attitude and my urge to create very detailed drawings. Luckily, the team helps me when I need some guidance to a certain type of style.”

Due to the Holidays, orders made after December 18th will only be shipped after January 6th, 2025.